Apple

2 crawlers operated by Apple

https://www.apple.com/

Who Apple is, for site owners

Apple operates 2 crawlers in our directory, filed under Search Engines. Of those 2, 1 rated safe, 1 rated caution for crawl behaviour.

Blocking Apple carries an SEO impact score of 10/10 across its crawlers. Every crawler here carries the same blocking impact: Critical - Blocking removes you from search results.

Our recommendation for Apple, set by its least reassuring crawler (Applebot-Extended, rated caution): Consider blocking based on your content strategy.

Apple at a glance

OperatorApple
Crawlers in directory2
CategoriesSearch Engines
SEO impact if blocked10/10
Crawl behaviour1 rated safe, 1 rated caution
Websitewww.apple.com
Official crawler docsApple crawler documentation

Crawlers operated by Apple

How to block or allow Apple in robots.txt

These rules cover all 2 crawlers Apple operates. Add them to the robots.txt file at the root of your domain.

Block Apple completely
User-agent: Applebot User-agent: Applebot-Extended Disallow: /
Allow Apple explicitly
User-agent: Applebot User-agent: Applebot-Extended Allow: /

robots.txt is a request, not an enforcement mechanism. A crawler that ignores it needs a block at the server or CDN layer. Rules are case-sensitive on the path and matched against the user-agent token, not the full user-agent string.

Frequently asked questions about Apple

What crawlers does Apple run?
Apple operates 2 crawlers in our directory: Applebot (user-agent Applebot), Applebot-Extended (user-agent Applebot-Extended).
Should I block Apple?
Consider blocking based on your content strategy. That guidance follows this operator's least reassuring crawler, Applebot-Extended, rated caution, because allowing an operator allows every crawler it runs. The SEO impact score for blocking is 10/10, where 10 means blocking costs you the most visibility.
How do I block Apple in robots.txt?
Add the following to robots.txt at your domain root: User-agent: Applebot then User-agent: Applebot-Extended then Disallow: /. One Disallow line covers all 2 user-agent tokens.
Does blocking Apple hurt my search rankings?
Every crawler here carries the same blocking impact: Critical - Blocking removes you from search results. Those are search-indexing crawlers, so blocking them can remove your pages from the corresponding search results. Block them only if you intend to leave that index. Every crawler in this group is rated the same way, so there is no subset here that is safe to block for ranking purposes.